by
LAS
The
innovation of offering telemedicine – where patients contact their
doctors by phone, email or online – is not only helping shave the
cost of health-care but is also helping patients manage ongoing
health problems more successfully.
Employers
and insurers are both hopeful that telemedicine will potentially keep
more patients out of the emergency rooms who do not need that level
of care.
Often
patients go the ER because they have no other options, either they
have no insurance or no local urgent care clinic or the clinic is
closed at that hour that they need it. So telemedicine is really
offering a medical advice service that is on-call 24/7.
It
may shock you to learn that in 2009, there were 136 MILLION
emergency room visits, and that at least 20 percent (and by some
measures as much as three-quarters of them) could have been properly
treated either in a clinic by their primary-care provider or in an
urgent care facility. Given that the average ER visit costs at least
$1,400, channeling those visits into other options has a high
priority.
The
good news is that telemedicine is getting rave reviews from users,
never mind the insurers. Upwards of 90 percent of patients who used
telemedicine gave it a positive approval rating.
One
such telemedicine provider is STAT Doctors in the Scottsdale, Arizona
area. Scottsdale began offering the telemedicine option and began
seeing benefits: lower costs of course, but also decreased
absenteeism.
Many
employers offer call-a-nurse services as part of their healthcare
plan. If more employees took advantage of that service, maybe a true
form of telemedicine with access to physician consultations would be
deployed.
Looking
ahead, applications designed for wireless home-based health care
services and advice is expected to grow from a $304 million-dollar
market to $4.4 BILLION by the end of this year.
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